Privacy Policy

Definitions

• “Personal information” means information about an identifiable individual (directly or indirectly), such as name, email address, device identifiers, or government ID numbers (where required for verification).
• “Processing” means any operation performed on personal information, such as collecting, storing, using, disclosing, or deleting.
• “Controller” (or similar term) refers to the entity that determines the purposes and means of processing personal information. For the Services, Limitless Casino generally acts as a controller.
• “Service Providers” are third parties that process personal information on our behalf (e.g., hosting, analytics, payment processing, fraud prevention, customer support tools).

What Personal Information We Collect

We may collect personal information in three primary ways: (A) information you provide, (B) information collected automatically, and (C) information obtained from third parties.

A. Information you provide to us

Depending on how you use the Services, we may collect:

1. Account and profile information
   • Name (or nickname/username), email address, phone number, date of birth, country/region of residence, and account preferences.
   • Password credentials (stored in hashed form, not in plain text).
2. Identity verification (KYC/AML) information (if applicable)
   • Government-issued identification details (e.g., ID type and number), address verification documents, date of birth, and, where required, selfie or liveness checks.
   • Verification results, risk indicators, and related audit logs.
   • This information may be collected to comply with legal obligations, to prevent fraud, and to protect the integrity of the Services.
3. Payment and transaction information
   • Deposit and withdrawal details, transaction IDs, payment method type, and status records.
   • We typically do not store full payment card numbers. Card payments are usually handled by certified payment processors; we may store tokens, masked card details, and transaction history to support the Services.
4. Communications
   • Messages you send us (support tickets, emails, chat conversations), feedback, and reports of problems.
   • If calls are used, call recordings may be stored where permitted by law and with appropriate notices.
5. Promotions and surveys
   • Information you provide when entering promotions, claiming bonuses, or responding to surveys.

B. Information collected automatically

When you use the Services, we may collect:

• Device and technical data: IP address, device identifiers, browser type, operating system, language settings, time zone, network information.
• Usage data: pages viewed, time spent, clicks, navigation paths, referral URLs, in-app events, crash logs, and performance metrics.
• Approximate location data: derived from IP address (not precise GPS unless you explicitly enable it).
• Cookies and similar technologies: cookies, local storage, pixels, SDKs, and similar tracking technologies (see Section 6).

C. Information from third parties

We may receive information from:

• Payment providers (transaction confirmation, fraud signals, chargeback indicators).
• Identity verification and fraud prevention vendors (verification status, risk scoring, device fingerprinting insights).
• Advertising and analytics partners (campaign attribution, aggregated insights).
• Affiliates/marketing partners (referral identifiers).

Legal Bases for Processing (General)

Depending on your location and applicable law, we may process personal information on one or more of the following grounds:

• Performance of a contract: to provide the Services you request.
• Legitimate interests: to prevent fraud, secure the Services, improve features, and market responsibly (balanced against your rights).
• Legal obligations: to satisfy identity verification, compliance, and recordkeeping requirements.
• Consent: for certain marketing activities and non-essential cookies, where required by law.

For Canada, privacy practices in commercial activities are commonly aligned with PIPEDA principles and related guidance from the Office of the Privacy Commissioner of Canada.

How We Share Personal Information

We may share personal information in the following circumstances:

A. Service Providers

We share information with vendors that help us operate the Services, such as:

• Hosting and cloud infrastructure providers
• Payment processors and banking partners
• Identity verification (KYC) and fraud prevention vendors
• Customer support platforms
• Email/SMS communication providers
• Analytics and performance monitoring tools

These Service Providers are authorized to process personal information only as needed to provide services to us and are expected to use appropriate safeguards.

B. Corporate affiliates and business transfers

We may share information with affiliated companies for internal administration, security, and service delivery. If we are involved in a merger, acquisition, restructuring, or sale of assets, personal information may be transferred as part of that transaction, subject to appropriate confidentiality measures.

C. Legal disclosures

We may disclose personal information when we believe it is necessary to:

• Comply with a legal obligation, court order, or lawful request
• Enforce our Terms and policies
• Protect the rights, property, and safety of our users, our business, or others
• Detect, prevent, or address fraud and security issues

D. With your direction

We may share information when you request or authorize us to do so (e.g., linking accounts, sharing data with a permitted partner feature).

No “sale” of personal information (general statement): We do not sell personal information as a product. If your jurisdiction defines “sale” or “sharing” differently (e.g., certain advertising contexts), you may have additional opt-out rights.

Cookies and Similar Technologies

We use cookies and similar technologies for:

1. Strictly necessary purposes
   • Account login, security controls, session management, fraud prevention, load balancing.
2. Preferences
   • Language, region, and user interface settings.
3. Analytics
   • Understanding how users interact with the Services, measuring performance, and improving features.
4. Marketing (where applicable)
   • Measuring ad performance, limiting ad frequency, and delivering relevant offers.

Managing cookies

You can control cookies through your browser settings and, where offered, through our cookie preference banner. Blocking certain cookies may impact site functionality, including account access and secure features.

Marketing Communications and Preferences

You may receive communications from us in two categories:

• Service messages: important information such as account notices, security alerts, or policy updates. These are generally necessary for operating the Services.
• Marketing messages: promotions, bonuses, personalized offers, newsletters.

Opt-out / unsubscribe

You can opt out of marketing emails by using the unsubscribe link in our emails. You may also adjust notification preferences in your account settings (where available). If you opt out, we may still send service messages.

International Transfers

We may store and process personal information in countries other than your own, depending on where we and our Service Providers operate. When personal information is transferred internationally, we take steps designed to ensure appropriate safeguards, such as contractual protections and vendor security assessments.

Because laws differ by country, foreign authorities may, under certain lawful conditions, access personal information stored in their jurisdiction.

Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Policy, including to provide the Services, comply with legal obligations, resolve disputes, enforce agreements, and protect the integrity of the Services.

Retention periods vary depending on the type of data and why we collected it. Examples:

• Account data: retained while your account is active and for a reasonable period after closure, unless longer retention is required by law.
• Transaction records: retained for auditing, accounting, anti-fraud, and compliance purposes.
• KYC/verification records: retained as necessary to comply with regulatory obligations and to defend against fraud and disputes.
• Support communications: retained to address issues, improve support quality, and maintain audit logs.

When we no longer need personal information, we take reasonable steps to delete, de-identify, or securely destroy it.

Security

We use administrative, technical, and physical safeguards designed to protect personal information against loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction. Safeguards may include:

• Encryption in transit (TLS) and, where appropriate, encryption at rest
• Access controls and least-privilege principles
• Monitoring and logging of security events
• Fraud detection and account protection features
• Vendor security reviews and contractual requirements

No system can be guaranteed 100% secure. You are responsible for maintaining the confidentiality of your login credentials and for using strong passwords.

Children and Age Restrictions

The Services are intended only for individuals who are of legal gambling age in their jurisdiction. We do not knowingly collect personal information from individuals below the applicable age threshold. If you believe that a minor has provided personal information to us, please contact us so we can take appropriate steps.

Your Rights and Choices

Depending on where you live, you may have rights regarding your personal information. These may include the right to:

• Access your personal information and receive an explanation of how it is used
• Correct inaccurate or incomplete personal information
• Withdraw consent where processing is based on consent (e.g., certain marketing)
• Request deletion or de-identification in certain circumstances
• Object to or restrict certain processing in some jurisdictions
• Portability (receive a copy in a structured format) in some jurisdictions

How to make a request

You can submit a privacy request by contacting us using the details in Section 16. For your security, we may need to verify your identity before fulfilling certain requests. If we cannot fulfill a request, we will explain why (for example, because we must keep certain records for legal compliance).

Account controls

Where available, you can update your profile information and communication preferences in your account settings.

Third-Party Links and Services

The Services may contain links to third-party websites or services (e.g., payment pages, verification vendors, responsible gambling resources). We are not responsible for the privacy practices of third parties. We encourage you to review the privacy policies of any third-party site you visit.

Changes to This Policy

We may update this Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we do, we will revise the “Last updated” date at the top. If changes are material, we may provide additional notice (e.g., on-site notice or email, where appropriate).

Your continued use of the Services after an update means you acknowledge the updated Policy.

Additional Notes for Canada (General Information)

If you are located in Canada, our handling of personal information in commercial activities may be guided by the principles reflected in PIPEDA, including accountability, identifying purposes, consent, limiting collection, limiting use/disclosure/retention, accuracy, safeguards, openness, individual access, and challenging compliance.

Responsible Gambling & Player Protection (Information)

We support responsible gambling practices and encourage players to use available tools such as deposit limits, loss limits, time-outs, and self-exclusion options where those features are offered.

If you are in Canada, you may find additional information through official Canadian resources, such as:

Contact Us (Privacy)

If you have questions, requests, or concerns about this Policy or our privacy practices, contact us:

Privacy Team
Email: [email protected]
Address: 13900 Maycrest Way, Richmond, BC V6V 3C2, Canada
If you are in Canada and want more information about privacy rights and the private-sector privacy framework, you can also consult official guidance from the Office of the Privacy Commissioner of Canada regarding PIPEDA.